交互式概念商店 未来的购物方式

交互式概念商店购物交易显示设备，大家都看过钢铁侠对于交互式的操作面板并不陌生，也许这就是未来的发展趋势，rehabstudio创意工作室就设计了这样一款产品，可以帮助店铺24小时营业，而无需人手。

创意工作室 + rehabstudio 创建了一个交互式的数字显示设备，涵盖了整个购物窗口的一个概念化设计，当然这绝对不是不切实际的期望，在未来这项技术将在世界各大城市中出现。

其工作模式就是一旦你接近这家店铺的窗口，利用新兴蓝牙低功耗技术(称为BLE)就可以通过您的手机来识别你的基本信息例如年龄、性别、国际等等。使用该数据可以直观地显示专为某个年龄段的用户展示他想要的产品例如衣服、化妆品，根据你的身体数据来为你挑选合适的产品，想要购买的话，可以添加到购物栏然后在线付款即可。

We’ve all been there, you’re on the hunt for something or need an item in a hurry only to find the store closed. And there you stand, looking into the darkened shop window, wondering what might have been.

But that could all be about to change in the next few years.

Creative studio +rehabstudio have created a concept for an interactive digital display that covers the entire shopping window - taylored to you. And whilst it’s only a prototype, it’s not that unrealistic to expect that this technology will be commonplace in major capital cities in the coming decade. The offline world, merging with our online habits.

The premise is that the display itself actually engages with you personally. Once you approach the window, using emerging Bluetooth low energy technology (known as BLE) the shop could potentially detect your gender or even age via your phone. Using that data, (lets say you’re a 32 year old woman) it could visually display women’s clothes designed for someone in that age bracket. Add in the option to purchase or reserve any item you see on the display and suddenly shops could literally be open 24/7 without needing any shop assistants after dark.

Whilst the technology still has some way to go and shoppers will undoubtedly have reservations around privacy and personal data – there’s a huge amount of potential to genuinely alter the way we shop.

Don’t think that the interactive screens with their custom products would be consigned to merely storefronts, the same technology could be applied to bus stops, billboards and train stations – anywhere that people are waiting.

Would you like to see a world where your favourite brands cater their products directly to you? Would you interact and engage with the technology? Or is Big Brother getting out of control?